GENERAL
TOPICS
Account Safety | Community
Involvement | Consumer Fraud | Electronic
Banking | FDIC Coverage | Fraud
Alerts | Saving and Investing |
ACCOUNT
SAFETY |
 |
ATM
Safety
(4
panels); Demonstrates the basic ways to use ATMs safely and with confidence
by taking just a few precautions.

|
 |
Account
Hijacking & Identity Theft
(4 panels); When customers have their bank accounts taken over
by identity thieves, the cost is hugenot just in terms of the
money lost, but more importantly, it erodes customer confidence in
bank security and the safety of online transactions. By
including “Account Hijacking & Identity Theft” in
an upcoming mailing to all your customers, you put them on notice
that:
- You
are fully committed to maintaining the safety and security of
their account information
- You
are taking positive steps on your own to prevent account hijacking
and other forms of Identity Theft.
- You
are arming them with tested prevention techniques to strengthen
security on their end of the Internet highway.
Identity
Theft in all its forms is growing at an alarming rate. But your
bank certainly has the greatest stake of all in Account Hijacking.
It is costly to your bank…to your bank customers…and
to your bank’s reputation for integrityarguably your
most important asset.

|
 |
Authentication
in an Electronic Banking Environment
(6 panels) Explains multi-factor authentication and layered security
and educates customers about the dangers and preventive measures they
can take when banking online. Designed to help meet FFIEC consumer
education requirements.

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 |
Fraud
Alert: Fake Check Scams (4 panels)
When you provide this brochure in an upcoming mailing, you will
be helping your customers identify
- How
they can fall victim to Fake Check Scams
- How
they can recognize it when they see it
- How
they can prevent it
- What
they can do if they get stung

|
 |
Fraud
Alert: Protecting Your Credit File (4 panels)
Your
customers will want to know about the latest line of defense available
to them in the battle against identity theft. It is called a Fraud
Alert, and is available through the three major credit reporting agencies.
You
can inform you customers about this important new tool with ABA’s
statement stuffer, “Fraud Alert: Protecting Your Credit
File.” It will identify for your customers
- How
Fraud Alerts work
- The
different types of Fraud Alerts available
- How
and when to activate a Fraud Alert
- How
to remove a Fraud Alert
- Contact
numbers for each of the reporting agencies offering Fraud Alerts
With
identity theft growing at an alarming rate, your customers are eager
to learn about tools and procedures that will help them safeguard
their personal financial information.

|
 |
Fraud
Update
(4 panels) Takes on three of the fastest growing frauds at work
today:
- Advance-Fee
Loan Scams
- Debit
Card Fraud
- Counterfeit
Cashier’s Checks
With
government, consumer groups, financial industry trade associations
and private firms all working overtime to rein in these schemes and
scams, there is consensus on one key point: Consumer education
is a critical component and, in some cases, the first line of
defense in this costly battle against financial fraud.
In addition to a full description of the scams, “Financial Fraud
Update” offers consumer defense tips that will help your
customers help themselves.

|
 |
Preparing
for Emergencies (6 panels)
Describes how banks will protect and recover electronic data and information,
ensure the availability of cash, continue customer service and otherwise
be up and running after a wide-ranging disaster. In addition, it advises
customers about measures to:
- Assure
access to cash, valuables and important documents
- Safeguard
critical papers and identification
- Initiate
preventative actions now, such as direct deposit.

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 |
Safe
Online Banking (2 panels) directly addresses the growing
problem of the widespread “Phishing” scam. Statistics
show that your customers are being bombarded with fake solicitations
using a bank’s identity…and customers are growing wary
of anything they might receive from a bank over the Internet! This
brochure assures customers that their bank
will never use email to update or confirm anything.

|
 |
Tools
to Prevent Identity Theft
(4
panels); Cases of identity theft are increasing at almost twice the
rate originally predicted by experts. This brochure offers ten specific
actions consumers can take to help banks provide maximum security
for their assets and their good name. UPDATED to include FACT Act
protections and free credit reports.
|
 |
Fraud
Alert: "Phishing"
(4 panels); Alerts your customers to one of the most dangerous
and prevalent scams now operatingPhishing. It
is especially important that you educate your customers, because
the Phishing scam works by stealing the “look and feel”
of a trusted source; such as the victim’s bank, and dupes
them into providing confidential financial details like credit card
and bank account numbers.

|
 |
USA
Patriot Act
(2 panels): garners customers' cooperation in bank compliance
rules requiring identity verification for new customer accounts. The
key message: customer cooperation can help in the fight against terrorism.

|
 |
Your
Good Credit
(6 panels), Explains in easy-to-understand language how the FACT
Act has made access to credit reports easier…and importantly,
educates your customers about how to analyze the report…how
to correct errors…how to understand the importance
of their credit score.

|
COMMUNITY
INVOLVEMENT |
 |
Free
Annual Credit Reports
(4
panels) cuts through the clutter surrounding this important consumer
topic. No hard sell…no misleading information…no unnecessary
data. Just the facts your customers need to get their free report.
That’s what they want…and what you can deliver to them
with this timely brochure.
- Obtaining
the free reports as mandated by the FACT Act
- Being
wary of fake sites and bogus offers that have become so prevalent
since the Act went into effect.
- Reporting
a “spoof” web site or phishing scam related to the
free credit reports.

|
 |
Banks
Make A Difference
(4
panels); is a great way to educate current and prospective customers
about the many contributions banks make to the community and to the
local and national economy. Tooting
your own horn is good marketing most any time, but especially when
banks are competing against aggressive credit unions who
try to stake out the high ground of community involvement and service.
Key Messages
Are:
- Bank
services are for everyone
- banks
provide one-stop service
- banks
invest in their communities
- banks
offer unsurpassed security

|
CONSUMER
FRAUD |
 |
Account
Hijacking & Identity Theft
(4 panels); When customers have their bank accounts taken over
by identity thieves, the cost is hugenot just in terms of the
money lost, but more importantly, it erodes customer confidence in
bank security and the safety of online transactions. By
including “Account Hijacking & Identity Theft” in
an upcoming mailing to all your customers, you put them on notice
that:
- You
are fully committed to maintaining the safety and security of
their account information
- You
are taking positive steps on your own to prevent account hijacking
and other forms of Identity Theft.
- You
are arming them with tested prevention techniques to strengthen
security on their end of the Internet highway.
Identity
Theft in all its forms is growing at an alarming rate. But your
bank certainly has the greatest stake of all in Account Hijacking.
It is costly to your bank…to your bank customers…and
to your bank’s reputation for integrityarguably your
most important asset.

|
 |
Authentication
in an Electronic Banking Environment
(6 panels) Explains multi-factor authentication and layered security
and educates customers about the dangers and preventive measures they
can take when banking online. Designed to help meet FFIEC consumer
education requirements.

|
 |
Fraud
Alert: Fake Check Scams (4 panels)
When you provide this brochure in an upcoming mailing, you will
be helping your customers identify
- How
they can fall victim to Fake Check Scams
- How
they can recognize it when they see it
- How
they can prevent it
- What
they can do if they get stung

|
 |
Fraud
Alert: "Phishing"
(4 panels); Alerts your customers to one of the most dangerous
and prevalent scams now operatingPhishing. It
is especially important that you educate your customers, because
the Phishing scam works by stealing the “look and feel”
of a trusted source; such as the victim’s bank, and dupes
them into providing confidential financial details like credit card
and bank account numbers.

|
 |
Fraud
Alert: Protecting Your Credit File (4 panels)
You
can inform you customers about this important new tool with ABA’s
statement stuffer, “Fraud Alert: Protecting Your Credit
File.” It will identify for your customers
- How
Fraud Alerts work
- The
different types of Fraud Alerts available
- How
and when to activate a Fraud Alert
- How
to remove a Fraud Alert
- Contact
numbers for each of the reporting agencies offering Fraud Alerts
With
identity theft growing at an alarming rate, your customers are eager
to learn about tools and procedures that will help them safeguard
their personal financial information.
Your
customers will want to know about the latest line of defense available
to them in the battle against identity theft. It is called a Fraud
Alert, and is available through the three major credit reporting
agencies.

|
 |
Fraud
Update
(4 panels) Takes on three of the fastest growing frauds at work
today:
- Advance-Fee
Loan Scams
- Debit
Card Fraud
- Counterfeit
Cashier’s Checks
With
government, consumer groups, financial industry trade associations
and private firms all working overtime to rein in these schemes and
scams, there is consensus on one key point: Consumer education
is a critical component and, in some cases, the first line of
defense in this costly battle against financial fraud.
In addition to a full description of the scams, “Financial Fraud
Update” offers consumer defense tips that will help your
customers help themselves.

|
 |
Tools
to Prevent Identity Theft
(4
panels); Cases of identity theft are increasing at almost twice the
rate originally predicted by experts. This brochure offers ten specific
actions consumers can take to help banks provide maximum security
for their assets and their good name. UPDATED to include FACT Act
protections and free credit reports.
|
 |
USA
Patriot Act
(2 panels): garners customers' cooperation in bank compliance
rules requiring identity verification for new customer accounts. The
key message: customer cooperation can help in the fight against terrorism.

|
 |
Safe
Online Banking (2 panels) directly addresses the growing
problem of the widespread “Phishing” scam. Statistics
show that your customers are being bombarded with fake solicitations
using a bank’s identity…and customers are growing wary
of anything they might receive from a bank over the Internet! This
brochure assures customers that their bank will
never use email to update or confirm anything.

|
ELECTRONIC
BANKING |
 |
ATM
Safety
(4
panels); Demonstrates the basic ways to use ATMs safely and with confidence
by taking just a few precautions.

|
 |
Authentication in
an Electronic Banking Environment
(6 panels) Explains multi-factor authentication and layered security
and educates customers about the dangers and preventive measures they
can take when banking online. Designed to help meet FFIEC consumer
education requirements.

|
 |
Check
21: “Safe Harbor” Disclosure
(4
panels); This brochure contains the "Safe Harbor" model
language approved by the Federal Reserve Board for use in Check 21
disclosures to consumer customers. Imprinting of bank information
in accordance with Federal guidelines is available. Unsure
whether you have a mandatory requirement? Click
here
 |
 |
Direct
Deposit
"Direct
Deposit" conveys the key messages of safety and convenience,
PLUS provides your customers 7 ways they can take advantage of this
key bank
service, from payroll to direct deposit of regular stock dividends.
To bring
the point home, "Direct Deposit" gives your customers an
at-a-glance matrix
showing how direct deposit stacks up against paper checks for Timeliness.
Efficiency. Safety & Security.
 |
 |
Safe
Online Banking (2 panels) directly addresses the growing
problem of the widespread “Phishing” scam. Statistics
show that your customers are being bombarded with fake solicitations
using a bank’s identity…and customers are growing wary
of anything they might receive from a bank over the Internet! This
brochure assures customers that their bank will
never use email to update or confirm anything.

|
FDIC
COVERAGE |
| |
FDIC
Deposits Coverage (Updated)
(4 panels); an updated and revised containing all the latest information
about FDIC insurance coverage, including the latest increase in
retirement savings coverage. “How
Your Deposits Are Insured” contains specific
examples showing how customers can increase their FDIC coverage
to as much as $1,500,000. Importantly, the brochure has been reviewed
by FDIC for use by banks.
- How
to maximize FDIC coverage
- How
much coverage goes with each type of account
- How
retirement savings are now insured to $250,000
- How
to contact FDIC to learn more.

|
FRAUD
ALERTS |
 |
Account
Hijacking & Identity Theft
(4 panels); When customers have their bank accounts taken over
by identity thieves, the cost is hugenot just in terms of the
money lost, but more importantly, it erodes customer confidence in
bank security and the safety of online transactions. By
including “Account Hijacking & Identity Theft” in
an upcoming mailing to all your customers, you put them on notice
that:
- You
are fully committed to maintaining the safety and security of
their account information
- You
are taking positive steps on your own to prevent account hijacking
and other forms of Identity Theft.
- You
are arming them with tested prevention techniques to strengthen
security on their end of the Internet highway.
Identity
Theft in all its forms is growing at an alarming rate. But your
bank certainly has the greatest stake of all in Account Hijacking.
It is costly to your bank…to your bank customers…and
to your bank’s reputation for integrityarguably your
most important asset.

|
 |
Fraud
Alert: Fake Check Scams (4 panels)
When you provide this brochure in an upcoming mailing, you will
be helping your customers identify
- How
they can fall victim to Fake Check Scams
- How
they can recognize it when they see it
- How
they can prevent it
- What
they can do if they get stung

|
 |
Fraud
Alert: "Phishing"
(4 panels); Alerts your customers to one of the most dangerous
and prevalent scams now operatingPhishing. It
is especially important that you educate your customers, because
the Phishing scam works by stealing the “look and feel”
of a trusted source; such as the victim’s bank, and dupes
them into providing confidential financial details like credit card
and bank account numbers.

|
 |
Fraud
Alert: Protecting Your Credit File (4 panels)
Your
customers will want to know about the latest line of defense available
to them in the battle against identity theft. It is called a Fraud
Alert, and is available through the three major credit reporting agencies.
You
can inform you customers about this important new tool with ABA’s
statement stuffer, “Fraud Alert: Protecting Your Credit
File.” It will identify for your customers
- How
Fraud Alerts work
- The
different types of Fraud Alerts available
- How
and when to activate a Fraud Alert
- How
to remove a Fraud Alert
- Contact
numbers for each of the reporting agencies offering Fraud Alerts
With
identity theft growing at an alarming rate, your customers are eager
to learn about tools and procedures that will help them safeguard
their personal financial information.

|
 |
Fraud
Update
(4 panels) Takes on three of the fastest growing frauds at work
today:
- Advance-Fee
Loan Scams
- Debit
Card Fraud
- Counterfeit
Cashier’s Checks
With
government, consumer groups, financial industry trade associations
and private firms all working overtime to rein in these schemes and
scams, there is consensus on one key point: Consumer education
is a critical component and, in some cases, the first line of
defense in this costly battle against financial fraud.
In addition to a full description of the scams, “Financial Fraud
Update” offers consumer defense tips that will help your
customers help themselves.

|
SAVING
AND INVESTING |
 |
Direct
Deposit
"Direct
Deposit" conveys the key messages of safety and convenience,
PLUS provides your customers 7 ways they can take advantage of this
key bank
service, from payroll to direct deposit of regular stock dividends.
To bring
the point home, "Direct Deposit" gives your customers an
at-a-glance matrix
showing how direct deposit stacks up against paper checks for Timeliness.
Efficiency. Safety & Security.
 |
 |
Individual
Retirement Accounts (IRAs)
(6 panels); This brochure will convince customers that saving
through an IRA is a great way to prepare for the future and suggests
they contact their banker immediately to learn more. Includes a useful
tool: a chart comparing todays IRAs so customers can choose
the one that ideally suits their needs.

|
 |
Money
Management for Kids
(2 panels); Everyday opportunities are the best time for adults to
explain financial matters to young children. This brochure provides
excellent examples of this, using "Teachable Moments." A
great way to encourage family participation and education in learning
sometimes difficult financial concepts.

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